We strive to make our employees sensitive to social issues, and our efforts have proved highly successful. Cyfrowy Polsat is full of generous people willing to devote their free time to help people in need and engage in activities benefiting local communities.
Although employee volunteer work is not formally regulated by our internal procedures, we pursue charity work in many areas:
- As part of the ’Bottle Cap’ programme, we provide continuous support for the DOM RODZINA CZŁOWIEK (HOME, FAMILY, HUMAN) association from the Żoliborz district in Warsaw. Thousands of plastic bottle caps collected by our employees, their families and friends are helping to finance the purchase of wheelchairs for disabled children.
- Since 2010, in the Christmas period, our employees have been turning into Santa Clauses. In 2012, as part of the ’Santa’s Messenger’ programme implemented together with the Przyjaciółka Foundation, we succeeded in making as many as 179 children’s dreams come true. As many as 267 of our employees joined the initiative and gave gifts to children, fulfilling the wishes they had described in letters to Santa Claus. By combining our efforts, we spent over PLN 17,900 fulfilling the children’s dreams, with the gifts arriving at day care centres in the villages of Suchacz, Gronowo, Łojdy, Krasnołąka and Pasłęka.
- In 2012, to celebrate Children’s Day, we organised a charity collection among our employees, with the needs of the poorest families in mind. Collected items were donated to the day care centre in Sępopol, from which they were distributed to specific families and children. We collected over 100 parcels full of toys, cuddly toys, games, books and stationery.
- In summer 2012, we participated in the ’Let’s air our wardrobes’ initiative, in which clothing was collected for youngsters and adults covered by the ‘Active and Self-Reliant‘ programme, run by the Bene Vobis Foundation.
- Since 2011, we have been supporting the ’Your 1% has great value’ campaign organised jointly by Telewizja Polsat and the Polsat Foundation. We believe that encouraging people to donate 1% of their tax to a public benefit organisation of their choice is a highly praiseworthy initiative, as not all tax-payers take advantage of their statutory right to give some of their tax to the needy. Thus, by showing our employees and their families how easy it is to use this mechanism, we hope not only to increase charitable organisations’ proceeds from the 1% tax donation, but also to expand the capabilities of public benefit organisations to work for the benefit of local communities.
- We work with the Polsat Foundation and encourage our employees and clients to support the children that the Foundation looks after. We show them that if we unite our efforts we can measurably help the children in need. In 2012, for the fourth consecutive year, Cyfrowy Polsat’s funds earmarked for traditional Christmas gifts were donated to a girl placed under the Foundation’s care. The funds were assigned to cover the cost of treatment and rehabilitation of 12-year old Weronika from Gdańsk, who as a result of diabetic coma and heart arrest had cerebral edema and hypoxia, and developed quadriparesis.Additionally, customers using Cyfrowy Polsat’s mobile telephony services may support the Foundation’s activities by sending special text messages.
- Since 2004, we have been working with the Association of Television Programme Distributors SYGNAŁ, jointly organising social campaigns aimed at building the awareness that stealing television signals is an offence, and fostering legal use of television signals and respect for copyright holders.
