Key Events in 2012

01 January

  • We finalise a purchase agreement for shares in INFO-TV-FM Sp. z o.o., under which Polsat Cyfrowy takes over frequencies for mobile TV services using the DVB-T technology (the 470-790 MHz band) along with the related reservation decisions.
  • We expand our channel selection with new thematic channels, including three available in high definition: AXN Spin HD, BBC HD, and History HD, and one in standard definition: ID Investigation Discovery. The TTV station is also added to our list of channels.

02 February

  • We introduce the possibility of purchasing access to films directly via the Internet, through the VOD Home Video Rental service.

03 March

  • We launch the Multiroom service in the HD format, enabling viewers to watch different programmes in high definition concurrently on two TV sets, for a single subscription fee.
  • We acquire the companies running ipla, the largest Internet television service in Poland, offering live access to over 20 television channels, live HD transmissions and an extensive TV-on-demand library.
  • Our satellite digital television set-top boxes are improved with a new application – ipla television – which, after connecting the set-top box to the Internet, provides subscribers with access to thousands of free video items.
  • The ‘Internet for Everyone – SIM Only’ promotion commences, as part of which clients are offered the choice of buying just a SIM card with one of the three available data packages.
  • Together with the Ministry of Infrastructure we participate in the ITU international trade fair in Geneva, presenting the latest developments in mobile Internet technology (LTE).
  • Our offer is further expanded to include the first LTE-capable tablet in the world – the Samsung Galaxy tab 8.9 LTE.

04 April

  • We introduce cross-promotions and cross-selling of services with the Plus network, offering additional benefits to the clients of both companies.
  • We launch muzo, an Internet music service (beta version). muzo’s users have access to a vast library of audio tracks that can be listened to on computers or mobile devices, either free-of-charge or as a premium service.

05 May

  • We announce a promotional offer on the muzo service for customers of Cyfrowy Polsat’s Internet services, comprising free and unlimited access to the millions of audio tracks available in the muzo library for a period of three months.

06 June

  • We launch the revolutionary MOBILE TV service using DVB-T technology. Thanks to our mobile M-T 5000 and traditional T-HD 1000 set-top boxes, users of smartphones, tablets, notebooks and traditional TV sets can receive 20 encrypted TV and radio channels, as well as the FTA digital terrestrial TV channels.
  • We start marketing the T-HD 1000, the first DVB-T set-top box manufactured by our own production plant, which comes with built-in ipla functionality.
  • We offer PPV access to a boxing match between Roy Jones Junior, a legendary world champion in four weight categories, and the best Polish middleweight boxer, Dawid Kostecki (nicknamed ‘Cygan’).
  • We switch on two HD channels: TVP 1 HD and TVP 2 HD. Both channels are available to all of our subscribers with HD set-top boxes.
  • Standard & Poor’s Rating Services (S&P) upgrades our corporate rating to BB with a stable outlook.
  • Our television offer is further developed with the addition of new thematic channels – Polsat Sport Extra in the HD version, which enjoys great popularity with viewers, and three channels in the SD version – FightBox, FilmBox Extra and FilmBox Family.

07 July

  • We sign an agreement for distribution of Telewizja Polsat channels by Vectra, a cable TV provider.
  • We add to our hardware range another set-top box for receiving satellite TV signals in high definition, also featuring the ipla application. The HD 3000 is a successor to the Mini HD 2000 set-top box manufactured by our own production plant.
  • Moody’s Investors Service upgrades our corporate rating to Ba2 with a stable outlook.

08 August

  • We sign an agreement with Eutelsat for a new transponder, thus obtaining additional capacity for another five HD channels.
  • Under a letter of intent signed with Polkomtel, we started providing Internet access over Polkomtel’s 3G and 2G radio networks, expanding the reach of our HSPA+ broadband Internet and obtaining nationwide coverage for our EDGE/GPRS Internet service.
  • Our subscribers are offered PPV access to the KSW20 gala fight between Mariusz Pudzianowski, five-time winner of the champion title in the Strongman competition, and Christos Piliafas, a King Of The Cage champion.
  • As part of a summer promotional campaign, we provide free-access hot spots in four cities, located at selected cafés, restaurants, transport hubs and shopping centres, giving consumers free access to our Internet services.
  • We pre-pay PLN 200m under a term loan facility, which will allow us to reduce related debt service costs.

09 September

  • We sign a new agreement with Mobyland for data transmission over HSPA+ and LTE networks, thus reducing the effective cost of a gigabyte of data and securing the resources necessary to implement our strategy.
  • We offer our subscribers PPV access to two matches played by the Polish national team as part of the 2014 World Cup qualifiers.
  • Our range of Internet-related products is expanded with the new ZTE MF669 modem, which uses HSPA+ MIMO technology to download data at speeds of up to 28.8 Mbps.
  • Telewizja Polsat acquires the rights to transmit the Polish national football team’s 2014 World Cup qualifying matches.

10 October

  • By adding the Huawei E3276 – the first 4G modem in the world – to our portfolio, we increase the speed of our fastest LTE-based mobile Internet service to 150 Mbps.
  • Our selection of Internet access equipment is expanded to include the new ZTE MF60 mobile router.
  • We start to offer another USB modem supporting LTE technology – the ZTE MF821 – which enables data transfer at speeds of up to 100 Mbps.
  • We launch the halo web messenger, which gives all of our subscribers free voice and text communication with the use of fixed-line and mobile devices.

11 November

  • New additions to our channel selection: 20 new channels (including four BBC Worldwide Channels, three Universal Networks channels, three Viasat Broadcasting channels, and two new Telewizja Polsat channels), new packages (including Familijny Max HD, an attractive package dedicated to the whole family, at PLN 49.90), and new service bundles including online services (ipla, HBO GO), MOBILE TV, LTE Internet and telephony on the Plus network.
  • The Polsat Media advertising bureau enters into an agreement with BBC Worldwide Channels and Viasat Broadcasting with respect to sale of advertising time.
  • A new model of HD set-top box, the HD 6000, manufactured by our own production plant, is launched.
  • The range of online services we offer at www.cyfrowypolsat.pl is developed to include the Online Entertainment zone, with live access to channels, a catch-up TV service, and an extensive VOD library.
  • The first of our transponders is switched over to the MPEG-4 standard, allowing us to make more effective use of its satellite transmission capacities.
  • By expanding the broadcasting centre we gain the potential to broadcast up to 100 television channels.
  • We provide PPV access to the boxing match between Vladimir Kliczko, an IBF, WBA, WBO and IBO heavyweight champion, and Mariusz Wach, a WBC International and WBC Baltic heavyweight champion.

12 December

  • We present a new version of the ipla and muzo services – offering new content (also from the Hollywood studios), with new interfaces, functional improvements and new applications for new mobile devices.
  • The number of satellite channels available through our VOD Home Video Rental service grows to 20.
  • New devices are added to our Internet services offers, including the Acer Aspire E1 notebook, the Manta MID9701 9.7” Wi-Fi tablet and the Ferguson S3 7” Wi-Fi DVB-T tablet.